7days Performance is a UK online competitions brand that launched in 2018 and has since become one of the better-known car-and-cash operators in the country.
It runs frequent online competitions for performance cars, luxury vehicles, tech bundles, holidays, and big cash prizes, with guaranteed winners for each draw. The company positions itself as a high-volume, fast-turnover operator in the wider UK prize draws space.
7days publishes winner announcements on its own platforms, and partner coverage in mainstream UK press regularly features winners, prize values, and delivery stories. That public record helps confirm the prizes are real and as advertised.
How does 7days Performance work?
Most draws follow the same clear structure:
- A competition opens for a set period.
- You enter online by buying ticket bundles for that specific prize.
- Entries are capped, and those limits are published on the competition page, so you can see the rough scale of the odds.
- A guaranteed winner is drawn at the stated time, even if the competition doesn’t sell out – nothing rolls over.
This is a straightforward win competition model: lots of small-ticket entries feeding into a single guaranteed prize.
How are winners chosen?
7days Performance uses certified random draws and third-party tools for its prize-draw competitions. The key transparency feature is that draws are conducted live, then results are posted publicly afterward.
Where can you watch live?
Draws are broadcast on 7days Performance’s official Facebook page via Facebook Live at the stated draw time (partnered campaigns have repeatedly listed a Facebook Live draw right after closing). If you miss the live moment, recordings and draw content are also available on their official YouTube channel.
That “watch it happen” setup is a big part of why entrants trust the process.
What are the prizes?
Main prizes
- Dream cars (most draws): usually a headline vehicle each campaign, often paired with extra cash
- Cash alternatives: many car draws let the winner choose a large cash sum instead, which appeals to people whose main aim is winning money rather than keeping a vehicle.
Other prizes
- Lifestyle and tech bundles: phones, gaming rigs, watches, holidays, etc., rotated in mid-tier draws.
- Dedicated cash draws: some campaigns are purely about win cash prizes, marketed specifically for people who want to win cash.
How much does it cost to enter?
Entry pricing varies per campaign, but most draws start around 50p–99p per ticket, with bigger bundles discounting the per-entry cost. Typical partner promos also keep entry in that same low-friction range.
It’s mainly a paid-entry model. Some partnered competitions reference a postal route in the terms, so check individual T&Cs if free entry matters to you.
How does 7days compare to Win A Million?
You’ll see 7days Performance discussed alongside Win A Million, but they’re built for slightly different goals:
- 7days Performance: car-led competitions with big cash alternatives and frequent lifestyle prizes. Ideal if you want a win a car competition but still like the option to win cash.
- Win A Million: cash-jackpot-led, with multiple millionaire-style draws every week and a clear free postal entry route for its cash draws. If your priority is pure win big money potential through cash prize competitions, it’s the more direct “cash only” format.
Both sit in the same UK prize draw ecosystem, but one is cars-first, the other is cash-first.
Is 7days Performance legit?
Yes. 7days Performance is a real UK competitions operator founded in 2018, with guaranteed winners, capped entries and certified random draws. The ability to watch draws live on Facebook (with recordings on YouTube) adds a layer of transparency.